SaaS Sassy

Strategy as a Scale.

For growth you can measure — and sustain.

What if your systems didn’t just organize chaos — but helped you track, scale, and sharpen what truly works?

This isn’t about tools. It’s about traction.

It’s about building smart, scaling clean, and measuring what matters.

Let’s shift what’s scalable.

SaaS Sassy

Strategy as a Scale.

For growth you can measure — and sustain.

What if your systems didn’t just organize chaos — but helped you track, scale, and sharpen what truly works?

This isn’t about tools. It’s about traction.

It’s about building smart, scaling clean, and measuring what matters.

Let’s shift what’s scalable.

From Chaos to Clarity — with Systems That Actually Work

I’m Madelyn — a strategist, speaker, and systems architect who believes alignment is the most underrated business tool of our time.

After years in burnout-inducing boardrooms and coaching clients through tech overwhelm, I realized something powerful:

🛠️ Tools alone don’t create transformation — strategy does.

That’s why I built SaaS Sassy.

I help service providers, consultants, and organizations break free from duct-taped operations and start building systems that scale impact, not stress. Because scaling isn’t about doing more—it’s about knowing what matters, measuring what works, and building with intention.

Because strategies are:

  • Survival.

  • Systems

  • Self-care

  • A shift.

What She Speaks On

(and Why It Moves the Needle)

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SaaS Is a Scale

For leaders ready to build with metrics that matter.

This keynote breaks down how to lead teams through scale—not just growth—by embedding strategy into systems and operations. Learn how to track traction, define sustainable success, and reduce friction while increasing measurable outcomes.

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Tech Without Trauma

Your systems should support your sanity — not sabotage it.

This powerful reset shows leaders how to create systems that feel intuitive, inclusive, and empowering.

Learn how to reduce stress, respect your team’s bandwidth, and keep people at the center.

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Automate That Sh*t

For the teams tired of tap dancing between spreadsheets and guesswork.

A no-fluff session on how to move from manual madness to scalable workflows.

Learn how to reclaim time, reduce friction, and create systems that support your boldest business moves.

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Black, Brilliant & Automating

A system-first survival guide for underestimated innovators.

This session is part strategy, part permission slip — and all power.

Madelyn speaks directly to leaders navigating bias, big visions, and burnout, offering systems that shift reality.

For Organizations Scaling Systems the Smart Way

RAMP IT UP

Built for teams ready to scale what actually matters.

Coming August 2025

Your playbook for enterprise alignment, data governance, and sustainable growth is almost here.

RAMP IT UP is a framework for change-makers—designed for the teams who need more than inspiration.

It’s structured, strategic, and ready to scale what matters.

Built for change-makers who need structured growth, RAMP IT UP is a systems-based framework that scales what works.

You’re My People If...

  • You have duct-taped tech tools too long and still feel stuck

  • You’re tired of moving but not measuring

  • You’re done duct-taping tools together just to survive the workday.

  • You lead with vision, but need systems that can actually keep up.

  • You’re tired of being the system and want your team to move without you.

  • You’re ready to stop performing and start building in alignment — for real this time.

  • You’re tired of being the system and want your time back

  • You want to scale impact without scaling stress

What Backs Me Up?

What Certifications Help Me Deliver Results?

✅ Lean Six Sigma Master Black Belt

✅ Agile Fundamentals + SAFe Certified

✅ AI Prompting Strategy (MSI)

✅ monday.com Work Management Certified

✅ CRM Strategy – Rutgers CRM Research

✅ Certified Change Management Specialist (MSI)

Who Has Trusted Me to Lead?

🏛️ Adobe

🚗 Stellantis

🛠️ Ford Motor Company

📊 RSM

🎯 MRM//McCann

🏙️ Detroit Regional Chamber of Commerce

🎓 Detroit Board of Education

What Did That Look Like in Action?

🌍 Led CRM adoption across global teams (EMEA, APAC)

🔧 Designed UX strategy for $10M cross-brand digital projects

🔄 Realigned systems during complex post-M&A integrations

🤖 Built automation frameworks powered by human-first design

🧠 Developed AI-ready curriculum and scalable workflows

Let’s Shift Something Together!

You need systems that help you scale on purpose — with metrics that matter. You need real alignment, smart systems, and someone who’s actually been there with strategies that work.

Whether you’re booking Madelyn to speak, looking to design a training, or need strategy support that sticks —

this is where the shift begins.

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